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  • Writer's pictureWA Cattlemen's Association
    • Sep 21
    • 1 min read

Beef Promotion Operating Committee Approves 2024 Checkoff Plan

The Cattlemen’s Beef Board (CBB) will invest approximately $38 million into programs of beef promotion, research, consumer information, industry information, foreign marketing, and producer communications during fiscal 2024, subject to USDA approval.


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